KR stock forecast: what analysts expect
Wall Street analysts covering The Kroger Co. currently rate the stock a Buy on average, with a mean 12-month price target of $70.50 — +20.6% versus the last price of $58.45. Targets reflect analyst opinion, not a guarantee.
KR historical returns
Based on monthly dividend-adjusted prices. See the full breakdown on what if you had invested in KR.
KR annual returns by year
Congress trading in KR
18 members of Congress have disclosed trading KR — 28 purchases and 18 sales worth an estimated $735,000. Most recent disclosure: Jul 24, 2026.
See who in Congress traded KR →Insider activity in KR
KR's own executives and directors have made 0 open-market purchases ($0) and 1 sale ($1.8M) in the last 90 days, per SEC Form 4 filings. Most recent: Jul 14, 2026.
| Jul 14, 2026 | Cosset Yael | Executive Vice President | Sell | $1.8M |
About The Kroger Co.
The Kroger Co. operates as a food and drug retailer in the United States. The company operates combination food and drug stores, multi-department stores, marketplace stores, and price impact warehouses. Its combination food and drug stores offer natural food and organic sections, pharmacies, general merchandise, pet centers, fresh seafood, and organic produce; and its multi-department stores provide apparel, home fashion and furnishings, outdoor living, electronics, automotive products, and toys. The company's marketplace stores offer full-service grocery, pharmacy, health and beauty care, and perishable goods, as well as general merchandise, including apparel, home goods, and toys; and its price impact warehouse stores provide grocery, and health and beauty care items, as well as meat, dairy, baked goods, and fresh produce items. It also manufactures and processes food products for sale in its supermarkets and online; and sells fuel through its fuel centers. The company sells its products through its stores, fuel centers, and online platforms. The Kroger Co. was founded in 1883 and is based in Cincinnati, Ohio.
KR Key Statistics
KR in plain English
- P/E ratio (34.2) — how many dollars you pay for each $1 of KR's yearly profit. That's a fairly normal range.
- ROE (13.78%) — how efficiently the company turns shareholders' money into profit. This is a middling level.
- Profit margin (0.71%) — of every $1 in sales, this is what's left as profit after all costs.
- Dividend yield (2.44%) — the cash payout you'd earn per year as a % of the share price, on top of any price gains.
KR stock: frequently asked questions
What is The Kroger Co.'s stock price today?
The Kroger Co. (KR) last traded at $58.45 on the NYSE. Over the past 52 weeks the stock has traded between $54.15 and $76.58.
Is KR stock a buy or a sell?
Wall Street analysts' consensus rating on KR is "Buy", with an average 12-month price target of $70.50 — about +20.6% versus the current price of $58.45. Analyst targets are opinions, not guarantees; always do your own research.
How much would $1,000 invested in KR 10 years ago be worth today?
A $1,000 investment in The Kroger Co. made 10 years ago would be worth about $2,252 today (dividends reinvested) — a total return of 125%, or 8.5% per year.
Does KR pay a dividend?
Yes. The Kroger Co. currently pays a dividend yielding about 2.44% per year at today's share price.
What is KR's P/E ratio?
KR trades at a trailing price-to-earnings ratio of 34.2, and 10.5 times expected forward earnings. The P/E ratio tells you how many dollars investors pay for each $1 of the company's annual profit.
Do members of Congress trade KR stock?
Yes — 18 members of Congress have disclosed trades in KR under the STOCK Act, totaling 28 purchases and 18 sales worth an estimated $735,000.
What is The Kroger Co.'s ticker symbol?
The Kroger Co. trades under the ticker symbol KR on the NYSE.
Compare KR with peers
Data last refreshed from public sources. Figures may be delayed. Not investment advice.